Privacy Policy

Last updated: 25 May 2026

This Privacy Policy explains how Bailey’s Dog Walking (“we”, “us”, “our”) collects, uses, stores and protects your personal data when you use our services, contact us, or visit our website at www.baileysdogwalking.co.uk.

We are committed to protecting your privacy and handling your personal data transparently and in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Who We Are

Bailey’s Dog Walking provides professional dog walking and pet care services in Wiltshire and surrounding areas.

Data Controller: Bailey’s Dog Walking

Contact Details

Michelle Phillips
Bailey’s Dog Walking
8 Sudeley Way
Swindon
Wiltshire
SN5 6BA

Email:
Telephone: 07980 185787

If you have any questions about this Privacy Policy or how we use your personal data, please contact us using the details above.


2. The Information We Collect

We may collect and process the following categories of personal data:

Personal Information

  • Name
  • Postal address
  • Email address
  • Telephone number
  • Emergency contact details

Dog and Pet Information

  • Dog name, breed, age and sex
  • Veterinary practice details
  • Behavioural information
  • Medical conditions, allergies or medication requirements
  • Feeding instructions
  • Vaccination status
  • Emergency care instructions

Property Access Information

Where required for the provision of services:

  • Key safe codes
  • Alarm information
  • Property access instructions

Financial Information

  • Billing address
  • Payment records
  • Transaction history

Website Usage Information

When you use our website, we may automatically collect:

  • IP address
  • Browser and device information
  • Operating system
  • Pages visited
  • Date and time of visits
  • Cookies and similar technologies

3. How We Collect Your Information

We collect personal data when you:

  • Contact us by phone, email, social media or website forms
  • Enquire about our services
  • Complete registration or client forms
  • Enter into a service agreement with us
  • Make payments
  • Use our website
  • Communicate with us during the course of our services

4. How We Use Your Personal Data

We use your personal data for the following purposes:

  • Responding to enquiries
  • Arranging and providing dog walking and pet care services
  • Maintaining records relating to your dog’s welfare and safety
  • Contacting you regarding bookings, emergencies or service updates
  • Managing payments and accounting records
  • Improving our services and website functionality
  • Maintaining the safety and security of our business
  • Complying with legal and regulatory obligations

We only process personal data where we have a lawful basis to do so.


5. Lawful Bases for Processing

Under UK GDPR, we rely on the following lawful bases:

PurposeLawful Basis
Responding to enquiriesLegitimate interests
Providing quotations or arranging servicesPre-contractual steps
Delivering servicesPerformance of a contract
Maintaining financial and tax recordsLegal obligation
Emergency contact with owners or vetsVital interests
Website security and analyticsLegitimate interests
Managing client relationshipsLegitimate interests

6. Sharing Your Personal Data

We never sell your personal data.

We may share your information where necessary with:

  • Veterinary practices
  • Professional advisers such as accountants or legal advisers
  • Payment providers
  • IT and website service providers
  • Government authorities, regulators or law enforcement where legally required

We only share the minimum information necessary.

If Bailey’s Dog Walking is sold, merged or transferred, personal data may be transferred as part of that transaction.


7. International Transfers

Some of our third-party service providers may store or process data outside the United Kingdom.

Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR, including:

  • UK International Data Transfer Agreements (IDTA)
  • UK Addendum to Standard Contractual Clauses
  • Transfers to countries recognised as providing adequate protection

8. How Long We Keep Your Information

We retain personal data only for as long as necessary for the purposes outlined in this Privacy Policy.

Typical retention periods include:

Record TypeRetention Period
General enquiriesUp to 12 months
Client recordsDuration of the client relationship plus 6 years
Financial and tax records6 years
Website analytics dataUp to 26 months
Property access informationDeleted promptly when no longer required

We may retain information longer where required by law or where necessary to establish, exercise or defend legal claims.


9. How We Protect Your Information

We take appropriate technical and organisational measures to protect your personal data.

These measures include:

  • Password-protected devices and accounts
  • Secure email systems
  • Limited access to personal information
  • Secure storage of records
  • Regular software and security updates

Physical records and property access information are stored securely and only accessed where necessary for the provision of services.

Although we take reasonable steps to protect your data, no method of electronic transmission or storage can be guaranteed to be completely secure.


10. Cookies and Website Tracking

Our website uses cookies and similar technologies to help improve website functionality, performance and user experience.

Some cookies are essential for the operation of the website. Non-essential cookies, including analytics or marketing cookies, will only be used where you have provided consent through our cookie banner.

You can manage or withdraw cookie consent at any time through your browser settings or our cookie preferences tool.

For further information, please read our Cookie Policy:

Cookie Policy


11. Marketing Communications

We do not send unsolicited marketing communications.

If you choose to subscribe to updates or marketing communications in the future, you will be able to opt out at any time by:

  • Clicking the unsubscribe link in emails
  • Contacting us directly

12. Children’s Privacy

Our services are intended for adults aged 18 and over.

We do not knowingly collect personal data directly from children.


13. Your Rights

Under UK GDPR, you have the right to:

  • Request access to your personal data
  • Request correction of inaccurate data
  • Request deletion of your personal data
  • Request restriction of processing
  • Object to processing
  • Request transfer of your data
  • Withdraw consent where consent is relied upon

Requests can be made by contacting us using the details provided in this Privacy Policy.

We will respond in accordance with applicable data protection laws.


14. Complaints

If you have concerns about how your personal data is handled, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office.

ICO website

Telephone: 0303 123 1113


15. Third-Party Websites

Our website or social media pages may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites and encourage you to read their privacy policies separately.


16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect legal, technical or operational changes.

Any updates will be posted on this page and the “Last updated” date will be revised accordingly.

We encourage you to review this Privacy Policy periodically.


17. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact:

Michelle Phillips
Bailey’s Dog Walking
8 Sudeley Way
Swindon
Wiltshire
SN5 6BA

Email:
Telephone: 07980 185787